Sunday, September 28, 2014

New logo


     I wanted to take a quick moment to share my new logo. I am so happy with it. It is a much more sophisticated look and I love monograms. 
     I have new woven cloth labels being made as we speak. I will have new hang tags printed within the week. I can use the monogram alone as small tabs on anything I make as a little trademark. I can have it printed on ribbon. I am also thinking about having it monogrammed on the inside neck panel of my sleepwear. 
     Branding your business is so very important. A good logo will catch the eye of the consumer and they will remember you. Eventually I will also incorporate this into packaging as well. 
     Andrea Brower from Illustration and Graphic Communication down in Florida was my designer. She listened to my ideas and my color schemes and produced half a dozen options. We talked and came up with the perfect design. She turned it around in no time. A super thanks to you Andrea. 
     The sewing machine has been so busy humming along. Although I still feel I don't have enough hours in my day to spend sewing. Projects are looking good. I am looking forward to seeing the product all nicely displayed in the pop up shop in November.
     That being said, time to get back to the sewing room. Hope you all have a fabulous week. Be sure to let someone know that you care. One day it may be you that needs the boost.


Sunday, September 21, 2014

Shop 607

     The days are clicking past so quickly. The hillside is covered in that golden hue as Autumn finds its way into our area. The gardens are winding down and the mornings are cool and crisp. I have thoughts of warm apple cider and apple pies. A new season is surely upon us. 
     I have been very busy getting product made for my participation in the holiday pop up shop at our local mall. I feel so blessed to be given this opportunity to take my business to a new level. My fingers and toes are crossed for great success. My first month's rent has been paid. My new logo has been designed. Tomorrow I will order my new fabric labels and hang tags. 
     It has been difficult, as always for me, to narrow my ideas down to a few main focal points. My mind always tends to stray with visions of possibilities dancing in my head. I believe I have chosen a good variety to showcase my talents and abilities. There will be three main groupings; my closet accessories, my decorative pillows, and sleepwear. I want to have several price point options so I might add several styles of aprons. And I want to bring in the holiday theme so there will be Christmas stockings. I know that is a lot on my plate. But, believe me, it really did take a lot of self control to narrow it down to even this list. My sewing machine will be purring away day and night. I will share the progress with you as the days move along.
     Be sure to take time today to tell someone you love them. A warm deep hug can change someones life.


Friday, September 5, 2014

     Oh my goodness, I can't believe it has been so long since I was here. I am so sorry. I promise I did not disappear. Being a caretaker of a parent is so very rewarding, but also a lot of work. And he is my top priority for the time being. This leaves little room for the things I love. I have missed you all.
     I have to tell you about my new adventure for the holidays. I have always had a vision of a pop up shop during the special seasons of the year. It would be in a barn or a greenhouse or something really unusual and with ambiance. I would invite all sorts of talented artisans from the local area to participate. We would arrange the shop like a boutique with items from all artisans mixed in amongst each other. Not separate stalls for each. All sales would be through one POS system and checks would be cut once week for each person. I knew it would be a hit.
     Well I was notified of just that very thing happening here in town. Only it will be in a big storefront in our local mall. And the organizers are planning on arranging the shop just the way I would have, with antique furniture and props. I am so very excited. The organizers have done a fabulous job of laying this venture out and have most of the details already in the works. It will be just a two month commitment, November and December. And there is a level that I can choose where I will not have to put in work time. This was a big deciding factor, seeing how I cannot leave Dad alone. Of course I will try and arrange to be there once in a while for a little bit, because I don't want to miss out on all the fun.
     How can we go wrong; Christmas time in a mall right at a main entrance. If I can't sell my things there, I might as well give this business up. Heh! Now, the big challenge is to sew my little hands off in the next two months. I have shut off my custom work for the rest of the year. I will only work on things for my doll lady as I can. She is rarely in a big hurry, and is so patient with me. So, this will work out too. It will feel so great to be sewing the things I love once again.
      I will try and keep you updated on the progress and add some pictures. For now here is the info.
Shop 607
Oakdale Mall
Johnson City, Ny
November and December 2014